Festival · Madison
Beer and Cheese Fest, Madison
The 2027 Beer and Cheese Fest is on Saturday 16 January at the Alliant Energy Center in Madison, with general admission from 2 to 6pm. It is for over-21s only, tickets are sold online through Eventbrite, and they are non-refundable. Parking is paid.
- 2027
- Saturday 16 January, 2 to 6pm
- Where
- Alliant Energy Center, Madison
- Ages
- 21+
- Tickets
- Online, no refunds
Dates
- 16 Jan 2027General admission 2pm to 6pm, 21+
What Happens
Tickets cover unlimited sampling from more than 80 drinks vendors, not only brewers, and over 2,000 pounds of cheese. The 2027 line-up includes performers Joe Wray, Wendy Lynn Markus and The Rhinemaidens. Brothers Molloy Events organises it, and the organiser describes it simply: beer and cheese, in the dead of winter, maybe with a football game on.
Tickets and Entry
Entry is staggered: the top tier gets in at 12:30pm, early entry at 1pm and general admission at 2pm. The 2027 ticket prices were not shown on the event listing when checked, so look on Eventbrite. Tickets are non-refundable.
Getting There
The Alliant Energy Center is at 1919 Alliant Energy Center Way, south of downtown Madison off the Beltline. Parking is paid. Book a ride home if you plan to sample freely.
Nearby
Madison has two good cheese counters for the morning after: Fromagination and the Wisconsin Cheese Mart. In summer the city has Curd Fest.
Where to Stay near Madison
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Questions People Ask
When is the Madison Beer and Cheese Fest 2027?
Saturday 16 January 2027, with general admission from 2 to 6pm at the Alliant Energy Center.
Can under-21s go to Beer and Cheese Fest?
No. The festival is 21 and over.
Official site: beerandcheesefest.com/. Dates, hours and prices checked 22 October 2026; confirm on the official site before you travel. See all cheese festivals.